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2005 – present, RETAIL DESIGN

eMAG
new concept for Bucharest showroom, Crangasi - April 2012

FLANCO
new concept for Bucharest showroom, in Unirea Shopping Center - October 2011

ORANGE ROMANIA
ORANGE OWN SHOPS - refresh for next concept (ongoing since January 2011)
ORANGE FRANCHISE (ongoing since April 2009)
ORANGE OWN SHOPS - REFRESH + NEW LOCATIONS (over 100 locations)
ORANGE CONCEPT STORE (September 2006, Bucharest), partial refresh in spring 2008
ORANGE PARTNERS’ SHOP - REFRESH (furniture for cca 900 locations)
ORANGE STUDIO (November 2008, Bucharest)
ORANGE special shop in Baneasa Shopping City (April 2008, Bucharest)
ORANGE TELECOM UNIVERSITY (Bucharest, The Politechnic Institute)
ORANGE MOBILE SHOP (caravan: a shop in a bus)
ORANGE KIOSK (5 locations in Mall-s: Cluj, Ploiesti, Suceava)

ORANGE MOLDOVA
refresh to ORANGE - of the existent VOXTEL own shops
refresh to ORANGE - of the existing network of parteners and dealers
ORANGE STUDIO - flagship (October 2008, Chisinau)
ORANGE Malldova - special shop (November 2008, Chisinau)

BRANDIENT
consultancy for brand / design - implementation for retail
> QFORT
> TBI
> VERIDA
> AKTA

iSTYLE
(Premium Apple Reseller) = special shop in Baneasa Shopping City (April 2008, Bucharest)

SAINTS
> multibrand shop (April 2007, EuroMall, Pitesti)
> multibrand shop (February 2008, Constanta)
> multibrand shop (April 2008, in Baneasa Shopping City, Bucharest)
> MAVI shop (April 2008, in Baneasa Shopping City, Bucharest)

ING ROMANIA
> signage and communication elements, used for 275 locations in Romania since 2005, unchanged.

2001 – 2005, P.O.S. MATERIALS

L’OREAL Romania (over 25 product-launching in-store campaigns), NESTLE, KRAFT JACOBS SUCHARD, ELITE, KANDIA-EXCELENT, CHIPITA, P&G, COLGATE-PALMOLIVE, GILLETTE, HENKEL, UNILEVER, AVON, JTI ,etc., visit www.finelinedesign.ro for other examples of my work.